Get out of your comfort zone There arent many occasions where youll be permitted, nay, encouraged to talk erotica at work and this workshop looks fascinating. Published on June 12, 2023. A purpose-built campus at the heart of the Festival, the School is home to the LIONS Academies. Learn with us. 3 Leadership Lessons From the Exclusive Creativity School That 'Packs 5 Although many delegates dont bother hiring a car when they come to Cannes, those staying out of town will need transport to get to and from the festival throughout the week. To get the information to them quickly and easily, we recommend creating a mobile events app which they can download to their phone to access GPS maps, an interactive agenda, QR code scans for check-in and more. The Cannes Lions International Festival of Creativity . Passes to attend the Cannes Lions International Festival of Creativity range from nearly 4,000 euros (about $4,300) for the week to premium passes for just under 10,000 euros (about $10,700). These prices dont include the cost of airfare, which range from $1,300-$2,200 for roundtrip economy seats and go all the way up to $5,200 for first class. If you're headed down to Cannes, then no doubt the big name creative rock stars (and maybe . like Googles SVP of research, technology, and society, James Manyika. This button displays the currently selected search type. Freshly-brewed all day140 Cal per 22 fl. And we cant do that if we have a paywall. oz. Cannes Lions 2023 did not disappoint from Lizzo to Spike Lee to a sheer-clad Rihanna, the potential for human creativity galvanized delegates hailing from So Paulo to Shanghai. )1790 - 2040 Cal, 3 Chicken Fingers, Crinkle-Cut Fries, One Canes Sauce, Texas Toast, Regular Fountain Drink/Tea (22 oz. Hear from 2 of their global team what principles the company is using to drive creativity and what we mere mortals might learn. From a marketers point of view, its interesting because you have a deeper insight into the users intent, because theyre in the conversation where you have more context about what theyre doing, said Googles Srinivasan. Each year, there are 100s of hours of world-class learnings from the Cannes Lions International . The rise of artificial intelligence, explained. Human." film for the Paralympics both won a Cannes Lions Film Grand Prixone of the most. Digital ad spending slowed down significantly in 2022 compared to years prior, primarily due to rising inflation, an unsteady global economy, and policy changes that made it harder to track users browsing habits. Created in 1954, the Cannes Lions Festival of Creativity has been bringing members of the creative communications industry together for over 60 years. Start your day with breakfast at the Cannes Lions Beach club, grab coffee at Volupt on Rue Hoche or head to the private beaches along the Croisette for an exciting panel discussion. The Cannes Lions are the world's highest-ranking awards for advertising and marketing campaigns. Build creative bravery and develop higher creative standards. [3] [4] The Titanium categoryrenamed the Dan Wieden Titanium Lions, in honor of the late Wieden+Kennedy co-founder, whose idea it was to create the category in the first placeis largely considered the most prestigious of all, representing the most forward-thinking ideas of the year. Cannes has a little bit for everyone. When expanded it provides a list of search options that will switch the search inputs to match the current selection. Cannes Lions International Festival of Creativity I was proud see so many of our marketing leaders speaking on these topics and showing the important industry-leading role Diageo plays. Jamie Oliver, Samantha Morton and Adrian Grenier also all featuring in workshops during the week. This is the latest announcement as anticipation for the festival, being held June 20-24, continues to build. $ 200. Even before they became hot buzzwords in the industry, automation and AI were powering advertising behind the scenes for years. 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Whether youre looking to find a catering company that will create locally-sourced sustainable menus for your dinner or you want to provide unique entertainment experiences for your guests, such as digital caricaturists, iPad magicians or interactive waiting staff, were here to help. Six years ago, one of the worlds largest advertising agencies, Publicis Groupe, was widely ridiculed for cutting its marketing presence at Cannes so that it could instead invest money into developing a new AI business assistant, called Marcel. A range of talent programmes, including the new LIONS Scholarship, are part of LIONS drive to introduce more opportunities for underrepresented groups through fully-funded talent programmes at Cannes Lions. Perhaps even more coveted is the industry-wide recognition of being a Cannes Lions winner and the ensuing calls from recruiters and potential clients. Adrianne Pasquarelli So I tried to make some. Uncover new ways of solving creative challenges. The Cannes Lions International Festival of Creativity celebrates the best of advertising in the last year. This year's Cannes Lions creative data award went Black & Abroad, a company specialising in travel experiences for black people, turned the "Go back to Africa" slur on its head. But everyone wants a reason to party and make deals at Cannes Lions. We wanted to use technology to get the kind of perfection we needed, the kind of quality we needed, in a short time, Pratik Thakar, Coca-Colas global head of generative AI, said on a panel hosted by Microsoft. People are using it.. The Future Lions, a program created with AKQA, is slightly different, specifying participants aged 18-25 or in a full-time educational program if older. The Cannes Lions is the Oscars of the advertising world. One topic that captured everyones attention this year was AI and data. If youre not going but you want the inside skinny Ill be sharing some of the best bits from Cannes via podcasts and blogs throughout the week too from the ICCO House of PR. The two-minute spot shows characters popping out of the art in a gallery to toss a classic Coca-Cola bottle in and out of famous paintings, like a Warhol and a van Gogh; the bottle takes on the visual style of the work of art when it enters each picture. Tutors want a class of hungry, talented individuals who want to be there. Winners get a trophy shaped like a lion, with the design differing slightly for each category. That means humans still need to review all the draft AI marketing copy or artwork manually. Connect with like-minded peers, speakers, classroom mentors, award-winning creatives and Festival delegates. AI art freaks me out. Lots and lots of ros. The deadline for the 2022 Small Agency Awards is Wednesday, April 27. In addition to the conference panels, Cannes Lions is also a series of award ceremonies honouring key industry players for their creative work each year. At the end of the day, theres still a healthy concern I think rightfully so from our clients about what is going out there, said Publicis executive Ripley. And not one, but like 10, said Wong in a press conference after the presentation. Each night during the week, attendees gather at the festivals main venue, the Palais des Festivals et des Congrs, for an award show honoring winners of each category. Every connection is an opportunity. )1020 - 1210 Cal, 2 Chicken Fingers, Crinkle-Cut Fries, One Canes Sauce, Kids Size Drink (12 oz. 5 hours 11 min ago, By A global event that covers every aspect of the creative communications and marketing industry, Cannes Lions attendees include: Discover the conference programme for Cannes Lions week: A cross-discipline event, the Cannes Lions encompasses every aspect of the communications industry from print and publishing to entertainment via design and digital media. Other executives compared AI to the invention of photography, which didnt entirely replace painters as some thought it would. Cannes Lions is all about staying connected so when you plan your event strategy, technology will definitely be at the top of the requirements list. It provides world-class training with creativity at the heart. With everything from informal panel discussions in the beachfront cabanas along the Croisette to late-night drinks in the rooftop networking lounge at the Palais des Festivals, theres always a reason to get together during Cannes Lions week. All rights reserved. Argentina takes home the Creative Data Lions Grand Prix and Canada picks up the Grand Prix in the "The Cannes Lions International Festival of Creativity is many things: provocative, innovative, bold, inspiring, and of course, creative.". Ill take up the invitation to Become an ass-kicking copywriter in 25 minutes too. As well as joining some other panels and conversations during the week, I was delighted to speak on a Business Insiders panel, sparking a conversation around is your brand brave enough?. But for those new to theCannes Lions International Festival of Creativityand it appears there will be several first-time attendees this time around (more on that later)the trip taking place from June 19-23 can be difficult to prepare for. The hot-ticket items this year were Spotifys invite-only concerts by Florence and the Machine and the Foo Fighters, consulting agency MediaLinks and iHeartMedias exclusive Lizzo performance, and TikToks end-of-week closing party. - 2 days 14 hours ago. LIONS is the destination for anyone in the pursuit of creative excellence. Cannes Lions School - Cannes Lions 2021 Speaker Information All this raises some red flags for the workers in the ad industry. Erotica Before Internet how muscles changed the world. Some even host Lion hunts, where they send employees to see the Lions-nominated work, encouraging them to level up their work.